More than a rebrand. A remembering.
The Legacy Method™ is a systemic process for uncovering the hidden dynamics affecting your brand, team, leadership and creative expression. It doesn’t just improve performance - it restores coherence
The 5-step Legacy Method™ works systemically:
Realigning brands with their deeper truth,
Gaining valuable insights that support decision makers in their activation strategies and creative approach,
Restoring resonance across teams and vision.
For creative direction that lives, not just performs.
“Working with me and my Legacy Method brings deeper meaning and appreciation for the heritage of your brand (or that of your client’s) and empowers you to maximise its full potential.”
What It Is
A systemic clarity process combining creative direction, leadership development and brand resonance. We work beneath the surface to restore flow, energy and meaning across people and systems.
What It’s Not
Not a traditional brand audit
Not therapy
Not a surface-level values exercise
What We Uncover
Misalignments in team energy
Hidden loyalties to outdated brand stories
Leadership patterns blocking growth
Creative cycles stuck in repetition
Vast opportunities for growth, meaning and purpose
What Shifts
Coherence in decision-making
Aligned, emotionally engaging campaigns
Leadership rooted in presence, not pressure
Purpose re-rooted in truth, not performance
The Legacy Method™ is ideal for:
Heritage brands, institutions and organisations
Intentionally-curated brands committed to a sustainable future and their agency partners
Founders, stakeholders and investors, who want to establish their brand with integrity, innovation and harmony
Creative entrepreneurs, who desire the skills to navigate life with an open heart and a clear mind
Leaders who are ready to address problems of accountability, transparency and responsibility with holistic methods.
Upon completing the short form via the link above, we begin with an initial exploratory AMA call. We then engage to work together for 30 days intensively, or over an initial period of 3 months. Regular touchpoints are agreed as appropriate and can include live Zoom sessions either weekly or fortnightly, email and WhatsApp during business hours.
Places are limited throughout the year to a few, deeply aligned professional partnerships with brands and/ or agencies who are dedicated to positive, global systemic change.
“It was so interesting to do this on behalf of the business (not the owner). One of the key realisations for me was acknowledging its resilience and how sustainable its been over the last 22 years. Almost ‘losing it all’ on 3 occasions and how it has come back stronger each time.
It hadn’t occurred to me that resilience is actually part of our brand but it’s absolutely part of our heritage and something we can speak directly to and from when guiding clients and helping them to sustain themselves.
This is also something I’d like to share more with the team, connecting them to our heritage, grounding them more in what they’re part of and a sense of their own resilience.
As a result of this work, we’re now embarking on a Client Engagement project, considering how we connect more deeply with clients in the most effective and efficient way. One of the questions I’ve had for a long time is why clients don’t always engage with us in the way that we expect them to when we’re offering our expertise, time, recommendations, etc. This can feel frustrating and that we’re spending lots of time and energy on something that doesn’t always yield positive results.
In this regard, it was so useful to set up a constellation and feel the energetic response of a client that we’ve decided to ‘help’ and to hear the response [directly from the field].
This particular exercise changed the whole approach of our project and we’ve created a new framework with boundaries around how we select open clients (who want to ‘dance’ with us) and what we deliver to them. We’re still in the design phase of the project at the moment, but implementation will be happening very soon so I will update further in due course!”
“It struck me as utterly phenomenal that we were able to road-test taglines for the whole institution against our three main bodies of stakeholders - and actually hear their responses in real time!
Some of what we already suspected was confirmed - and we were able to shift the focus away from the main body of donors and trustees, who, although a key part of our longevity and heritage, are not actually our broader target audience.”
“It already feels like there’s less drag in terms of efficiency with us putting in less energy when there’s not an opening at the client side.
Some of our client development team procedures have become more streamlined but the bigger shift will come as we implement the client engagement project.
I have a whole team session at the end of this month and plan to share more / tune the team into the brand story and resilience piece as part of the next session.”